Ever wanted to know how to craft the perfect sketchbook shot for Instagram? Your sketchbook is one of the most powerful yet accessible tools in your social media toolbox. In this workshop, students will learn how to concept, craft, and style a hand lettered piece in their sketchbook. Students will also learn tips and tricks to style and photograph their finished piece, as well as strategies for growing a following on social media as a visual creative.
Objective: learn how to concept, craft, and style hand lettered Instagram eye-candy in your sketchbook. Examples here and here.
Target Audience: Designers who love lettering and want to grow their Instagram following
Level: Beginner / Intermediate
Assumed Audience Knowledge: an Instagram account & basic knowledge of how the platform works, some prior hand lettering experience (even a teeny bit is helpful)
Required supplies for each attendee to bring with them:
- A smartphone
- A blank sketchbook of their choice
- a pencil + eraser
- a ruler
- a fine black pen
- a thicker black marker
- any other colored markers or pencils they'd like to use