BuzZ May :: Stop Following Your Clients, Start Leading Them

Skookum Digital Works has been designing and developing client solutions for eight years. For most of that time SDW believed they were best serving their clients by building the solutions clients brought to them. But then they hired Erika Carney, Product Strategy Lead, to lead a new product division that now helps clients research and define the right solution for their business problem – and that has made all the difference.

Erika and Adam Howell, Design Director at SDW, will lead a discussion about how working together with clients to decide – through research and strategy – how to approach the problem has made design decisions easier, projects better and clients happier.

About BuzZ
AIGA Charlotte BuzZ is a meet-up event geared toward Charlotte area creatives and small business owners/employees. Please come join us for coffee as we discuss a different topic each month. Come to learn or come to share the knowledge you already have. Either way, just come see what all the BuzZ is all about.

About The Spoke Easy (BuzZ venue sponsor)
The Spoke Easy is all about the joy of riding a bicycle. They design and build custom bicycles and offer a gathering space for cyclists and designers. Remember the thrill of riding your first bike, the pumping of the pedals, and the wind through your hair as you set out on an adventure around the block? They want to help you experience that all over again and make cycling a part of your daily life—no stretchy pants required. And while they’re at it, they will build a community of like-minded individuals eager to celebrate all things involving two-wheeled transportation.


Media disclaimer: AIGA Charlotte reserves the right to use any photograph/video taken at any event sponsored by AIGA Charlotte, without the expressed written permission of those included within the photograph/video. AIGA Charlotte may use the photograph/video in print materials, social media or online. Any person desiring not to have their photo taken or distributed must contact us in writing of his/her intentions and include a photograph. AIGA Charlotte will use the photo for identification purposes and will hold it in confidence.

When & Where
Wed, May 1, 2013 7:15 AM - 8:30 AM EDT
Spoke Easy
2923 S Tryon St
Charlotte, NC 28203